Better than Paper - Turbocharged content marketing publishing platform

Turbocharged Publishing®

Turn your content into lead generation

Rapidly combine your editorial with curated web and social content

Better than Paper’s content publishing platform is powerful, scalable and secure.

Turbocharge your publication

One platform for all your publishing needs - on any device

Turbocharge your content publishing with Better than Paper’s innovative suite of digital solutions that will transform how your business communicates to customers.

Our unique platform is an all in one, fully integrated content and publishing solution. It enables you to simplify the content production process and produce beautifully crafted digital content platforms, quickly, effortlessly – and most importantly – at a fraction of the cost compared to traditional publishing models.

How it works?

Combine web and social content seamlessly with your own digital assets

Better than Paper can rapidly digitise your existing print assets and intelligently package up your existing digital content, based on your customer’s individual preferences and geographic location. This ensures their experience is even more targeted, personalised and engaging.

You’ll be able to simplify your production process and have real-time flexibility to increase your digital content output. Our software continually analyses the web, searching and filtering relevant content to suit your content marketing or publishing requirements.

Did you know?

77% of consumers pay more for a brand that provides a personalised experience
(Forrester)

Content marketing costs 62% less than traditional marketing
(DemandMetric)

70% more conversions delivered through interactive real-time content
(MarketeerKaPost)

Generate x3 more leads via content marketing
(MarketeerKaPost)

Case studies

Global brands who utilise our platform

“I just wanted to say a huge thank you for your work on the sites. The team is thrilled, and it was the smoothest and most pain-free digital programme I’ve ever been involved in!”
Think Publishing

University of Northampton

“Better than Paper have exceeded our expectations on building an app that delivers a seamless, personalised user experience, cross-platform whilst at the same time significantly reducing our production time and costs.”
Darren Hendley, Digital Media Manager, Mortons Media Group

DC Thomson

“Getting our app to market with Better than Paper has been such an easy process for us. . BtP's platform is easy to use and integrates with our existing systems, making content management straightforward and efficient, which is a must for us.”
Alec Drew, Digital and Data Manager, Peebles Media Group

“Better than Paper have been a delight to work with and have vastly improved our website.  Analytics already show a big increase in traffic and our advertisers are saying they are delighted with the improvement in statistics.”
Stephen Watson, Head of Sales and Sponsorship, Mobile News

IATA

“RSA are using Better than Paper’s cloud based publishing platform to create a global employee magazine which continually updates with the latest, and more importantly relevant, content for our business.”
Keith Gulliver, Global Head of Brand, RSA

Autovista Group

“BtP's technology has delivered considerable costing savings in both production and distribution and has accelerated our transition from print to mobile in an impressively short timeframe. Their agile approach allows them to work efficiently and I would recommend them to any organisation looking to accelerate their digital publishing transition.”
CEO, Autovista Group

“I would recommend Better than Paper’s solution to publishers looking to rapidly roll-out digital titles cost-effectively across multiple digital platforms.”
Kirsten Morrison, Head of Digital, DC Thomson

“They delivered a fantastic App that has now changed our reader mind on to digital. Better than Paper have created exactly what they sold to me and the service they have provided is outstanding.”
Jasmine Flintham, Project Manager, Road Transport Media

A package to suit you

Designed for businesses of all sizes and budgets - from SME's and media publishers, through to global corporates.

Starter Edition

Perfect for Small Businesses

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Publisher edition

Perfect for Media Publishers

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Enterprise edition

Perfect for Corporates

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Customer Journey

3 simple steps to success

Better than Paper customer journey

The next generation publishing platform

Our powerful solution provides all the tools you need to create, customise and manage all your content platforms – so you create long-term engagement with customers.

Use our tool for your digital and member magazines, brand publishing, prospectuses, annual reports, employee engagement, company brochures and much more.

With a focus on customer personalisation, our publishing platform has enhanced CRM functionality to improve engagement and retention. With additional plug-in models for personalised push-notifications, powerful analytics packages, location based services, mobile commerce integration, voucher platforms and e-newsletters.